SAP Customer Engagement Intelligence

Engage more effectively with your customers and prospects

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  • Maximize purchase opportunities and sales conversion with effective segmentation and targeting
  • Identify cross-selling and up-selling opportunities
  • Invest the right resources in the right customers, prospects, products, and channels


SAP Customer Engagement Intelligence brings together the data to deliver the insights your sales and marketing teams need for compelling engagements with customers and prospects. Tools for customer analytics, contact intelligence, and customer segmentation and targeting can help these professionals execute your business strategies more effectively. Learn more about SAP Intelligent Customer Engagement Applications.

By fostering a deeper understanding of your customers and prospects, the suite of applications helps you personalize your customer interactions and strategically grow revenue and margin.

Related mobile apps (iOS):
SAP Account Intelligence
SAP Social Contact Intelligence

Starter Edition:
Leverage the Customer Engagement Intelligence starter edition to experience the benefits of creating deeper customer engagement in just 1 week. Run pre-defined scenarios on your own data for up to three months to effectively demonstrate your marketing team the power of real-time business with SAP HANA.

What’s included:
1. Pre-defined scenarios:
- Run real-time segmentation for large populations of contacts
- Create target groups based on interactions and interests for closed-loop execution of campaigns
- Manage your contacts from anonymous to buying customers
2. Software license: for up to 3 users
3. Script-based export from your CRM and upload of file-based contact data from other data sources
4. Size: 256GB, 1 month minimum

To get your starter edition of Customer Engagement Intelligence, email us or click the CONTACT US button on the right.



Available Countries Global
Supported Languages Japanese, Spanish, Portuguese, Russian, French, German, Chinese, English, Italian, Korean
Technical Information
Requires Encryption No
Application Type - Server Cloud, On Premise
Lines of Business Customer Service, Marketing, Sales
Industries Cross Industry
Categories Analytics, Business Applications, Cloud

About the Publisher


SAP is the enterprise application software market leader, helping companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device, SAP helps people and organizations work together efficiently and use business insight to stay ahead of the competition. SAP applications and services enable more than 232,000 customers to operate profitably, adapt continuously, and grow substainably in the market.

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